Google Updates Pt. 2: Getting to Know the Penguin Algorithm
In our last Google Updates article, “Understanding Panda,” we discussed the Google Panda algorithm update and how it affects websites today. The Panda algorithm seeks out low-quality content on your website and de-values the whole site. If Panda goes after the front end of a website, then the newer, meaner algorithm update, Penguin, goes after […]
Google Updates Pt. 1: Understanding Panda
The Ins and Outs of Surviving and Thriving After You’re Hit Since the early 2000s, Google has been updating and changing its algorithm to better suit their customers’ needs … as well as laugh manically in the background as website owners watched their traffic burst into a ball of flames. Or, so we believe. From […]
Outrank your Competitors Using Moz’s Tools for Beginners
Moz, formally SEOmoz, has one of the best suites of SEO tools on the market today. Moz’s pro package provides subscribers with an array of SEO tools and applications that make reporting and search engine optimization a breeze … well, at least breezier. In this post I will show how to use Moz’s tools and […]
3 Ways Brands Can Use Instagram Direct
Beyoncé may have stolen Instagram’s new-release thunder with her midnight album release, but let’s face it – they had a good 15 hours of the spotlight. It was practically old news by then… For those wondering what the heck Instagram was thinking with this new update, you can read the official release post. And no, […]
Digital Marketing News Roundup – November 22, 2013
What are you thankful for? Hopefully, it’s digital marketing news. It’s the week before Thanksgiving and we have a cornucopia full of news that you may have missed this week. So before you fill up on tryptophan, check out our Digital Marketing News Roundup for this week! SEO Introducing Beautiful Brand Experiences with Yahoo Image […]
The Future of SEO: “It’s Complicated,” SEO Trends for 2014
I was at an eCommerce meetup this past week with some former colleagues, some of their clients, and some industry neophytes and vendors. As the night wore on, eventually the topic of conversation turned from the various aspects of building the stores and cataloging products, to how to drive more traffic and market the stores. […]
DIGITAL MARKETING NEWS ROUNDUP – NOVEMBER 15, 2013
It’s time for another recap of last week’s digital marketing news. We have compiled another list of the best news articles to help you stay up-to-date on all things digital. Our weekly roundup covers everything from the latest updates in SEO to the biggest changes in Social Media platforms. You won’t find any Justin Bieber […]
Digital Marketing News Roundup – November 8, 2013
The first full week of November is done, and your clocks have gone back an hour… unless you forgot and you have been an hour early for everything all week. While the rest of the world has been enjoying that extra hour of sleep, the digital marketing world never sleeps, so we have been keeping […]
Digital Marketing News Roundup – November 1, 2013
Now that we have all filled ourselves with enough candy for a lifetime, lets get down to business. Over the past week there have been numerous, important, industry news articles released … while you were busy gobbling chocolates. But don’t worry, we have mixed up a magic potion of the most important ones for you. […]
Spooky Experiences from the Interactive Marketing World of Tony Wright
I was supposed to write a recap of our experiences at Pubcon Las Vegas last week, but it’s Halloween and I don’t feel like it. So I’m going to write about scary stuff. As an internet marketer, I’ve experienced some pretty scary situations. Let’s go through the top 5. 1. Once, when traveling on a […]
