Affiliate Summit Central Keynote Speaker – Maribel Sierra
Venturing to the heart of Texas for a conference isn’t a hard sell and as WrightIMC’s first Affiliate Marketing Summit, we’re quite pleased to be here. Our keynote speaker is Maribel Sierra, the Director of Social Media Services at Dell. She has been with the company for ten years and been featured as an authoritative voice […]
Spend Google’s Money: Google AdWords Grants
Becoming an expert at Google AdWords can reap massive dividends. Companies in every industry, of every size, have used Google’s PPC program to boost both site traffic and site sales. Yet, many companies remain on the fence, willing to learn but not willing to potentially waste money with poor ads. However, if you work with […]
Externing With WrightIMC
Last fall, WrightIMC signed up to participate in the University of Texas at Dallas’ Externship program. They were given a project that we felt would introduce them to the world of internet marketing. This is their story written by J. Michelle Abuda: We were crowded around the table, unsure of what step to take next. […]
3 Simple Steps to Find Hidden Gems on Your Site
There are a few SEO tricks that I like to use from time to time, and one is finding web pages with good traffic but zero search visits. This can indicate that the page actually contains worthwhile information for consumers, but the search engines just aren’t bringing visitors to the page. Once you find those […]
Understanding The Search Engine Language
There are many opportunities in Internet marketing to show search engines exactly what they need to see in order to deliver the best search returns for their users. A popular topic in past months has been semantic markup, or search engine language that defines specific sections of a page. This gives you the ability to […]
What I Didn’t Learn About Marketing in College
The world of marketing changes constantly. It’s been in a dynamic state of evolution for the past 17 years since the Internet came into commercial use. With this surge in new market opportunities, there’s plenty of room for marketing specialists to take advantage of the digital environment. One would think that marketing students would be […]
Measuring Social Media ROI with Google Analytics
Approaching a social media plan is akin to driving up to the Las Vegas Strip – lots of glamour, tons of opportunities, all the flashy lights. And, most business people believe social media is a money pit – like Vegas. Sure, you have a lot of fun spending it, but there’s always less in your […]
Time-Lapse Videos of TEDxSMU’s Commissioned Ice Sculpture Art Installation
Hundreds of people attending the TEDxSMU Disruption conference on Dec. 3, 2011, turned their attention to the artistic installation of an ice sculpture garden outside the Wyly Theatre in Dallas. TEDxSMU commissioned award-winning Dallas artist, Shane Pennington, to create the art he named “Transcendence” in The Dallas Arts District. Pennington received his inspiration for the […]
Pairing Aesthetics with Statistics for Powerful Results
This blog post is dedicated to every math and science teacher whose classes I never took seriously. I owe you all my sincerest apologies for not heeding your warnings when you told me, “You’ll use this someday!” I was the kid in high school who doodled through math class, paying attention only enough to keep […]
How to Integrate Hubspot and Gravity Forms into WordPress
UPDATE 3/26/12 Hubspot has just released an easier way on integrating Hubspot and Gravity Forms into WordPress. Google has always been my best friend when it comes to development woes, but in this scenario, I was treading unknown grounds. Keyword upon keyword, I found little to no insight on integrating Hubspot and Gravity forms into […]