Digital Marketing News Roundup – September 17, 2021
This past week, VP of Operations, Elmer, and SEO Intern, Danielle, spent two days of digital marketing learning at Digital Summit Detroit. Elmer also did a presentation on SEO content strategy on Thursday afternoon. We’ll have a report on that event soon. In the meantime, here are a couple of items we caught during the […]
Digital Marketing News Roundup – September 10, 2021
There is always a lot going on in the world of digital marketing. Here are some of the things we paid attention to during this past week … Search Engine Journal released “The State of SEO 2021” report this past week. There is some very interesting information in there, with data derived from survey results […]
Why Digital Advertisers Deserve Access to WhatsApp Data (and why users should be on board)
One of the world’s leading social media apps, WhatsApp, remains largely inaccessible to digital advertisers. This is a disservice to both users of the app (who would benefit from an improved online experience) and to digital marketers (who currently have a limited viewpoint on their campaigns). WhatsApp is a leading platform for content sharing North […]
WrightIMC Makes The Moz Recommended List for 2021
WrightIMC is once again proud to be included in The Moz Recommended List for 2021. This exclusive list of nearly 70 companies represents companies and agencies that do great work, but also those that contribute to the SEO community and have a commitment to Moz’s TAGFEE values: Transparent Accountable Generous Fun Empathetic Exceptional This is […]
Popular Website Design Trends to Avoid
Despite Gen Z’s obsession with scrunchies and mom jeans, many of the fashion statements you made in high school will make you cringe in 2021. Why is that? Something becomes “trendy” in fashion because it breaks from the norm, a rebellion of what came before. Trending pieces are often aesthetic, engaging, and interesting but not […]
Your Website – Another Business Asset
What’s a business asset? Most of you reading this can answer that question immediately. If you own or manage a business and are asked, you can likely list off quite a few things that are assets of your business. Investopedia defines a business asset as … an item of value owned by a company. Business […]
Should You Disavow Links That Are Stealing Important Rankings With Syndicated Content?
Article first appeared on Search Engine Journal: https://www.searchenginejournal.com/disavow-links-syndicated-content/391426/#close. What should you do when another site is outranking your site for your own content? Learn whether you should use the disavow tool and why. Canonicalization Over Disavow To answer the question specifically, I have to make a few assumptions. I’m assuming that the site in question […]
WrightIMC Adds 20-Year Search Engine Optimization and Digital Marketing Veteran Elmer Boutin as VP of Operations
WrightIMC, a leading digital marketing and SEO agency, has hired 20+ year SEO veteran Elmer Boutin as new Vice President of Operations. DALLAS, TEXAS, UNITED STATES, June 10, 2021 /EINPresswire.com/ — Digital marketing and search engine optimization veteran Elmer Boutin has joined WrightIMC as Vice President of Operations. Boutin will be responsible for ensuring the success of […]
WrightIMC is a Top B2B Company in Texas for 2020
We are pleased to announce that WrightIMC has been named by a Top B2B company in Texas by our friends at Clutch! Every year, Clutch releases their Leader Awards, a list of the top-performing B2B companies on their site according to location and service line. This year, Clutch has named WrightIMC a top B2B company […]
An Adaptive Framework for Link Building Campaigns
Article first apperared on Search Engine Journal: https://www.searchenginejournal.com/optimize-website-tiny-niche/345846/#close A consistent complaint I hear from SEO professionals, both veterans and those new to the industry, is that link building is hard. Yes. Link building is hard. Link building is hard, but it’s not impossible. Link building seems difficult because, on the surface, it’s hard to know exactly where […]