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Free SEO Browser Tools and Extensions

hands on laptop adding plugins to wordpress

I’m always on the lookout for cool tools that make life as an SEO a little easier. There are thousands of seo browser extensions out there that are pretty handy and some that are, well, not so much. I thought I would share with you some of the free browser extensions that I find useful […]

Google my Business VS. Google Places – What’s changed in 2014?

persons hands on a laptop searching on google

Google My Business – What’s the Big Deal? Several days ago, Google dropped a bomb of a surprise on the search engine marketing community with the unveiling of its new “Google My Business” overhaul of its Google Places/Maps/Local/Plus Local hodgepodge of business services offerings. So, what’s new in Google My Business? Is this merely another addition […]

Help A Reporter Spam? Is Google Targeting Help a Reporter Out(HARO) Links?

hands typing on a laptop

My friend Bill Hartzer has created quite a kerfuffle in the SEO industry over the last couple of days. For those of you that haven’t been keeping up, Bill has been working with a client after their site received a manual penalty from Google for unnatural links – for the non-SEOs among us, that means […]

Sh#t My Offshore SEO ‘Guru’ Says

man at desk on his phone with a laptop open and a coffee

Our CEO, Tony Wright, recently wrote an article titled “Cheap SEO Costs Too Much.” I’ve written similar sentiments before on other sites and in the Future of SEO, where I noted that Internet marketing is only going to get more expensive as companies have to divest themselves of cheap link-building tactics and get back to […]

Cheap SEO costs too much.

coworkers having a discussion

It’s smart to be frugal. You want the best deal you can get. After all, if you can get something cheaper somewhere else, wouldn’t you? I understand. There are very few times when I buy a product, either online or in a store, that I don’t look for the best price. I mean, if I’m […]

Why We Go To Conferences

conference presentation

*NOTE: This post was inspired by a Facebook post by our friend, Roger Montti, aka Martinibuster, Linkbuilder extraordinaire and professional conference attendee. Last week, five of the WrightIMC crew headed southbound on I-35 to Austin. Our purpose? Attend and present at the regional PubCon conference. For those of you not familiar with PubCon, it is […]

A Simple Formula for Building Authority

analytics showing on laptop

We still call links “the currency of the Internet.” Most of our SEO and content marketing tactics are still aimed at earning links back to our website, or our clients’ websites, in order to show an “authority signal” to search engines, so they will rank the sites higher in search results for given phrases. Earning […]

Top 3 “SEO” Red Flags

analytics on laptop screen with hand typing on keyboard

If You See These Warning Signs, RUN! Working in digital marketing, we come across a lot of, frankly, dishonest information in our routine research and client work. Today we’re going to look at some of the most common snake oil pitches that we see, and we’ll discuss why they’re a bad idea. Once you’ve avoided […]

Why Agencies NEED Admin Access in Google Analytics

google home page on an iphone

How it Starts You’ve just landed the client. You’re setting up all the tracking. Both parties are excited to get started, and suddenly the client tells you, “I’m sorry, but we can’t grant Google Analytics Admin Access to your company.” Most of us have been in this scenario, and it can be rather disheartening. There […]