How We Keep Up With Search Engine Algorithm Changes
Navigating Search Algorithm Changes Throughout the Years In the dynamic realm of digital marketing, one thing is crystal clear: change is the only constant. Search algorithms are central to this dynamic landscape – the algorithms that power the engines to propel online visibility and success. These algorithms have undergone significant transformations over the years, reshaping […]
5 Common SEO Mistakes and How to Avoid Them
When it comes to building a successful website that attracts interested prospects and users seeking information about your products or services, Search Engine Optimization (SEO) is key. SEO is the process of optimizing a website to show up on the search engine’s first page of results. Ideally, when a user types a query into Google […]
Google Announces “Helpful Content” Update – What You Need To Know
On August 18, 2022, Google announced what could be its biggest update since the Mobile-first index: The Helpful Content update. According to Google, this update aims to “… ensure people see more original, helpful content written by people, for people, in search results.” While the full impact of this update won’t be known until it […]
