Pairing Aesthetics with Statistics for Powerful Results
This blog post is dedicated to every math and science teacher whose classes I never took seriously. I owe you all my sincerest apologies for not heeding your warnings when you told me, “You’ll use this someday!” I was the kid in high school who doodled through math class, paying attention only enough to keep […]
How to Integrate Hubspot and Gravity Forms into WordPress
UPDATE 3/26/12 Hubspot has just released an easier way on integrating Hubspot and Gravity Forms into WordPress. Google has always been my best friend when it comes to development woes, but in this scenario, I was treading unknown grounds. Keyword upon keyword, I found little to no insight on integrating Hubspot and Gravity forms into […]
The Power of Imagery in Building Your Brand
When it Comes to Branding, Images Just Work Kids who haven’t learned to read expect a 4-piece chicken nugget dinner when they see a bright yellow “M” on a cherry red background. Anyone who’s ever seen a computer knows what it means when they see the silhouette of an apple with a single leaf and […]
More Than Just Calculators: TI Defines Its Community
When you think of Texas Instruments the first thing that probably comes to mind is the brick styled TI-83 (or 80’s series) calculators that cost too much and are probably somewhere lost in the matrix. Well not necessarily for me. Texas Instruments has been a central part of my life and incidentally helped me through […]
Retargeting Potential Customers with Advertisements: Why Should You Do It?
This blog post is inspired by the January DFWSEM meeting on retargeting with speakers Shelley Ellis and James Moore. Before we answer the question in the headline, you probably want to know what, exactly, is retargeting? To put it simply, it is an online search’s second chance. When users visit your site, they get cookied […]
I Want My Wikipedia Back: Or, What the Hell are SOPA and PIPA?
So, you’ve noticed that black box over Google’s name on the search engine today, but you haven’t had time to click to find out what’s going down. (Which makes me feel awesome that you’re taking the time to read this!) And, you completely flubbed the trivia question about ambergris (whale barf) because Wikipedia is down […]
Google’s ‘Search Plus Your World’ + Your Website
Earlier this week Google announced a major update for logged in users that they dubbed “Search Plus Your World”. SEO’s and Social Media Marketers almost immediately reacted negatively to the news viewing it as an aggressive push for Google’s own social media network. Protesters claimed it is destructive to the current social websites enjoyed by hundreds of […]
3 Tips and Tools for Efficient Web Development
This is the first in a series of posts on efficient web development. Subscribe to our blog or check back for future updates and posts. At WrightIMC, we’re always looking for ways to improve our productivity. Whether this means optimizing code, or debugging errors more rapidly—efficiency is something we can all work on improving. Luckily, […]