Kimberly Reynolds

The 7 Mistakes Killing Your Affiliate Program with Mike Nunez

Mike Nunez

Mike Nunez began his exciting affiliate marketing career while at UCF where he studied Computer Science. After starting his own successful affiliate marketing program, Wyndham Vacation Ownership, Mike was recruited to launch the LastMinuteTravel.com affiliate program. After three months, sales grew … [Read more...]

Sarah Hodge

Affiliate Summit Central Keynote Speaker – Maribel Sierra

MaribelSierra

Venturing to the heart of Texas for a conference isn’t a hard sell and as WrightIMC’s first Affiliate Marketing Summit, we’re quite pleased to be here. Our keynote speaker is Maribel Sierra ,the Director of Social Media Services at Dell. She has been with the company for ten years and … [Read more...]

Luke Phillips

Spend Google’s Money: Google Grants for AdWords

Becoming an expert at Google AdWords can reap massive dividends. Companies in every industry, of every size, have used Google’s PPC program to boost both site traffic and site sales. Yet, many companies remain on the fence, willing to learn but not willing to potentially waste money with poor ads. … [Read more...]

Tony Wright

Google’s New Documentation Penalty?

Files

I hate paper. There, I said it. Anyone who knows me and loves me understands that I live in constant organized chaos. In elementary school, I had a Trapper Keeper that held all of my papers. They stuck out the sides, and to the layperson looked like a big mess. However, as long as someone (a.k.a my … [Read more...]

Sarah Hodge

Externing With WrightIMC

Ramu Velu

Last fall, WrightIMC signed up to participate in the University of Texas at Dallas' Externship program. They were given a project that we felt would introduce them to the world of internet marketing. This is their story written by J. Michelle Abuda:  We were crowded around the table, unsure of … [Read more...]

Clint Spaulding

3 Simple Steps to Find Hidden Gems on Your Site

Select Pages Menu

There are a few tricks that I like to use from time to time, and one is finding web pages with good traffic but zero search visits. This can indicate that the page actually contains worthwhile information for consumers, but the search engines just aren’t bringing visitors to the page. Once you … [Read more...]

Clint Spaulding

Understanding The Search Engine Language

Rich Snippets - Semantic Markup in Action

There many opportunities in Internet marketing to show search engines exactly what they need to see in order to deliver the best search returns for their users. A popular topic in past months has been semantic markup, or language that defines specific sections of a page. This gives you the ability … [Read more...]

What I Didn’t Learn About Marketing in College

The Truth About Success

The world of marketing changes constantly. It’s been in a dynamic state of evolution for the past 17 years since the Internet came into commercial use. With this surge in new market opportunity, there’s plenty of room for marketing specialists to take advantage of the digital environment. One … [Read more...]

John Confer

What Can We Learn from Colleges Athletics’ Use of Social Media for Recruiting and Marketing?

Watch Your Tweet

Businesses like ours, and the clients we help, are intent on finding the best use of social media tools to win customers and ultimately drive sales. But our dirty little secret is that the average Joe and Jane still think of social media as a way to stalk people and keep up with their friends. Now, … [Read more...]

Luke Phillips

Measuring Social Media ROI with Google Analytics

Site Usage

Approaching a social media plan is akin to driving up to the Las Vegas Strip – lots of glamour, tons of opportunities, all the flashy lights. And, most business people believe social media is a money pit – like Vegas. Sure, you have a lot of fun spending it, but there’s always less in your … [Read more...]