September 2014

WrightIMC to Offer Free Photo Headshots and Site Clinics at Pubcon Las Vegas 2014

Your photo headshot is an important part of your online brand. An effective photo can help make the right impression particularly on LinkedIn. A LinkedIn profile that has a photo is 11 times more […]

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How to Avoid Having Your Data Held Hostage

Imagine that you detect a few issues with the accounting firm that manages your books. You decide to hire a third party to independently review their work. However, when you request access to your […]

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August 2014

Amazon’s Ad Network is Not a Game Changer

Many may have seen something about the Amazon ad network. This is not a game-changer. Amazon is part of Google’s Search Partner Network. That means that users running ads on Google Search may have […]

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Using on-page research for content strategy

Whether you’re building a new site or optimizing an existing one, you should be aware of what your competitors are doing in terms of their websites’ content and optimization.
Why?
Because you are competing with them […]

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PR and Advertising Folks: If you are threatened by SEO, you’re doing it wrong

In the last six weeks, WrightIMC has lost several bids for contracts – not because of price, competition or capabilities. We lost because one or more of the influencers or decision makers felt threatened […]

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July 2014

Free SEO Browser Tools and Extensions

I’m always on the lookout for cool tools that make life as an SEO a little easier. There are thousands of browser extensions out there that are pretty handy and some that are, well, […]

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Why Aren’t You Using Call Tracking Already?

I believe that dynamic call tracking is one of the best resources a company can have if the company supports leads over the phone. It can help solve many problems, including provide proper attribution, […]

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June 2014

Re-visiting Panda 4.0

Minh
Vice President
Tony
CEO
  Ryne
Specialist
Chelsea
Coordinator

It’s been a little more than a month since Google released its Panda 4.0 update. eBay, History.com, and Biography.com are among some of the recognizable websites that were affected by the algorithm […]

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Google my Business VS. Google Places – What’s changed in 2014?

Google My Business – What’s the Big Deal?
Several days ago, Google dropped a bomb of a surprise on the search engine marketing community with the unveiling of its new “Google My Business” overhaul of […]

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Are You an Internet Marketer or a Search Optimizer? The Difference is in the Profits

To start with, this is not meant to blast anyone or claim that people aren’t what they claim to be. However, I wanted to walk through the concepts marketers need to learn to become […]

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