Should You Disavow Links That Are Stealing Important Rankings With Syndicated Content?
Article first appeared on Search Engine Journal: https://www.searchenginejournal.com/disavow-links-syndicated-content/391426/#close. What should you do when another site is outranking your site for your own content? Learn whether you should use the disavow tool and why. Canonicalization Over Disavow To answer the question specifically, I have to make a few assumptions. I’m assuming that the site in question […]
State of Search – The Second Post
Scale. Let’s talk about scale and link building. Michael King started the conversation that lasted most of the day on scale and link building. He said, “Scale is code for: I’m Lazy.” Though there has been some internal debate at WrightIMC about the level at which we can scale link-building efforts, one thing remains true: […]
State Of Search Wrap Up Part 1
Let’s talk about the DFWSEM State of Search Conference that took place last week. I’ve had a few days to reflect on the epic awesomeness of the conference, and there are some great take-aways from the day. As I started writing this, I realized there was so much quality information to be shared that I […]
The State of Search with Google and Bing
In the final meeting of DFWSEM, representatives from both Google and Bing present tonight on the state of search. But first, a quick introduction by Mark Barrera. The Future is Now Five points that search marketers need to target today: Mobile Personalization Social Local Search Behavioral Targeting “If you are not focused on these, you aren’t […]