Online Marketing: More Than Just Banner Ads
Did you know that every second, 105 people look up the term “SEO” on Google? If this is true and if this number is growing, why is online marketing largely associated with banner ads? It fascinates me because I never heard any mention, not even once, of this SEO phenomenon throughout my four-year pursuit of […]
What I Didn’t Learn About Marketing in College
The world of marketing changes constantly. It’s been in a dynamic state of evolution for the past 17 years since the Internet came into commercial use. With this surge in new market opportunities, there’s plenty of room for marketing specialists to take advantage of the digital environment. One would think that marketing students would be […]
Time-Lapse Videos of TEDxSMU’s Commissioned Ice Sculpture Art Installation
Hundreds of people attending the TEDxSMU Disruption conference on Dec. 3, 2011, turned their attention to the artistic installation of an ice sculpture garden outside the Wyly Theatre in Dallas. TEDxSMU commissioned award-winning Dallas artist, Shane Pennington, to create the art he named “Transcendence” in The Dallas Arts District. Pennington received his inspiration for the […]
I Want My Wikipedia Back: Or, What the Hell are SOPA and PIPA?
So, you’ve noticed that black box over Google’s name on the search engine today, but you haven’t had time to click to find out what’s going down. (Which makes me feel awesome that you’re taking the time to read this!) And, you completely flubbed the trivia question about ambergris (whale barf) because Wikipedia is down […]
WrightIMC Experiences TEDxKIDS Part 2
Peter Thum “You can turn your dreams into reality. Even if you don’t know what you want to do, your dream is out there.” We keep the speaker coverage moving with Peter Thum. He begins by building on the epiphany theme. When he was younger, he thought he would be a doctor after his father […]
WrightIMC Experiences TEDxKIDS Part 1
Just sitting in the Wyly Theater watching the behind the scenes work of TEDxSMU Kids is exciting enough. But the theater hasn’t sold out just for the purpose of being here. As if sponges are drawn to water, attendees have gathered to soak up knowledge and participate in this exclusive experience. Although the theater is […]
Avoiding Digital Roadblocks
Let’s go back….way back, to the dark ages of 2008 – well maybe that’s an exaggeration. Three years ago, what did the online marketing landscape look like? Myspace was the dominating authority. Windows Live was a massive area but much like Siberia, it was virtually a no man’s land. If you look closely you may […]
Do This Now: Online Marketing Words of Wisdom From Tony Wright
“It’s more than a plan, it’s a philosophy.” Entering the online marketing world is overwhelming. You may feel nauseous at first as if someone spun you around 10 times and then told you to walk straight. Thankfully it’s not an impossible task. Tony Wright, CEO of WrightIMC, has been there. After building a company from […]
A Simple Primer on Digital Marketing
With the continued growth of the Internet, digital marketing has come into its own as an aspect of business marketing. Digital marketing can take many forms, including traditional methods such as radio and television. However, creating methods of reaching a wider range of potential customers with online technologies is the current Holy Grail. Online marketing […]
WrightIMC Takes on TEDxSMU
Who are the thought leaders of the future? TedxSMU is on a mission to discover these individuals and bring their innovative ideas to the forefront of groundbreaking discussion – but there can only be one. Over the course of a couple of hours, 11 participants battle it out to fill the last slot in the […]