4 Critical Flaws in Bing Advertising You Need to Know About

three coworkers discussing PPC campaign

Bing Advertising (now know as Microsoft Advertising) has made great strides over the last couple of years. I hate to slam what is an otherwise sophisticated system, which has proven itself a quality advertising platform. Its greatest flaw is that it just can’t deliver enough traffic. But, the problems I have experienced with it lately […]

Is Bingiton Working?

person working on laptop with analytics on screen

Recently Microsoft’s search engine, Bing, ran a campaign much like the Pepsi Challenge where they claimed people who tried Bing like it more than Google with a 2:1 ratio. This didn’t really surprise me as I prefer Bing for some types of queries, such as local (they are the default search on my Google Android […]