Marissa AlanisDirector

I joined WrightIMC in October 2012 as the Director of Content. I’m truly excited about being a part of this fast-growing company under the leadership of Tony Wright. Early in my career, I worked with Tony in the online marketing group at Weber Shandwick, where I learned search engine optimization and other online marketing tactics.

I have broad experience in the communications field primarily in the areas of public relations, journalism and the web. I was a reporter for four and half years at The Dallas Morning News. I covered stories ranging from crime to education. There was never a dull moment!

After my job ended at the newspaper, I worked as a web content specialist at the University of North Texas. I assisted with the web content strategy for several websites at UNT. Prior to joining WrightIMC, I was a communications manager at the University of Texas at Dallas, where I mainly conducted media relations and worked on marketing projects.

One of my passions is storytelling. In 2009, I was the first place winner in the reporting and research-based category in a competition presented by the Mayborn Literary Nonfiction Conference, a widely renowned gathering for writers held annually in Grapevine, Texas. I worked on a longform narrative that took me to Pensacola, Florida and Gulf Shores, Alabama. It was the most ambitious and inspirational assignment that I’ve ever done. I’m happy to share the story with you if you’d like! Currently, I’m working on various fiction pieces.

I guess I can also say that I’m pretty adventurous. I’ve been bungee jumping once. However, I won’t do it again! I’m also a PADI-certified scuba diver. I’ve been diving in Lake Travis, Cancun, and Cozumel. I did my first and only night dive in Cozumel, which is also one of those experiences that I’ll never do again! I’d be happy to tell you why if you ask. Although I haven’t been diving in several years, I hope to blow some bubbles again someday soon.

I earned my B.B.A. in Marketing from Texas A&M University. Go Ags! I earned my master of journalism from the University of North Texas. Go Eagles!