9 01, 2015

6 Digital Marketing Trends to Watch in 2015

The digital marketing space continued to rapidly evolve in 2014 to keep up with more engaged consumers. Mobile marketing soared. Native advertising continued its rocketing rise to dominance. Google released Panda 4.0. Google also introduced another algorithm update, aimed at local search, known as Pigeon. And, the Big Data chant picked up steam. So, what’s [...]

19 06, 2014

Google my Business VS. Google Places – What’s changed in 2014?

Google My Business – What’s the Big Deal? Several days ago, Google dropped a bomb of a surprise on the search engine marketing community with the unveiling of its new “Google My Business” overhaul of its Google Places/Maps/Local/Plus Local hodgepodge of business services offerings. So, what’s new in Google My Business? Is this merely another addition to [...]