5 02, 2014

Why We Go To Conferences

*NOTE: This post was inspired by a Facebook post by our friend, Roger Montti, aka Martinibuster, Linkbuilder extraordinaire and professional conference attendee.
Last week, five of the WrightIMC crew headed southbound on I-35 to Austin. Our purpose? Attend and present at the regional PubCon conference. For those of you not familiar with PubCon, it is […]

23 08, 2012

Interview with Affiliate Marketing Expert, Josh Ewin – ASE12

While attending Affiliate Summit East 2012, I met Josh Ewin, the Director of Marketing for FortressITX. He’s been in the marketing industry since 1996 and has written for several industry magazines including Website Magazine and Ping!Zine. Since Josh is an expert in the affiliate marketing industry, I took the opportunity to ask him some […]

15 08, 2012

Social Media is Like Sex – ASE Live-Blog

Social media is a lot like sex. If you want a meaningful relationship out of it, you don’t ask for it before introducing yourself. If you want more than a one night stand, you have to work for it if. If you want it on a regular basis, you have to put in the […]

13 02, 2012

Time-Lapse Videos of TEDxSMU’s Commissioned Ice Sculpture Art Installation

Hundreds of people attending the TEDxSMU Disruption conference on Dec. 3, 2011, turned their attention to the artistic installation of an ice sculpture garden outside the Wyly Theatre in Dallas.

TEDxSMU commissioned award-winning Dallas artist, Shane Pennington, to create the art he named “Transcendence” in The Dallas Arts District. Pennington received his inspiration for the […]

3 12, 2011

WrightIMC Experiences TEDxKIDS Part 2

Peter Thum

“You can turn your dreams into reality. Even if you don’t know what you want to do, your dream is out there.”

We keep the speaker coverage moving with Peter Thum. He begins by building on the epiphany theme. When he was younger, he thought he would be a doctor after his father […]

3 12, 2011

WrightIMC Experiences TEDxKIDS Part 1

Just sitting in the Wyly Theater watching the behind the scenes work of TEDxSMU Kids is exciting enough. But the theater hasn’t sold out just for the purpose of being here. As if sponges drawn to water, attendees have gathered to soak up knowledge and participate in this exclusive experience.

Although the theater is bursting […]

16 11, 2011

The State of Search with Google and Bing

In the final meeting of DFWSEM, representatives from both Google and Bing present tonight on the state of search.  But first, a quick introduction by Mark Barrera.
The Future is Now
Five points that search marketers need to target today:

Local Search
Behavioral Targeting

“If you are not focused on these, you aren’t focusing on the right things.”

More than 50% […]

10 11, 2011

Avoiding Digital Roadblocks

Let’s go back….way back, to the dark ages of 2008 – well maybe that’s an exaggeration. Three years ago, what did the online marketing landscape look like? Myspace was the dominating authority. Windows Live was a massive area but much like Siberia, it was virtually a no man’s land. If you look closely you […]

12 10, 2011

WrightIMC Takes on TEDxSMU

Who are the thought leaders of the future? TedxSMU is on a mission to discover these individuals and bring their innovative ideas to the forefront of groundbreaking discussion – but there can only be one. Over the course of a couple of hours, 11 participants battle it out to fill the last slot in the TEDxSMU Disruption series on December 3, 2011.

What is the power of three minutes? Dave Weaver, host and President of One Agency, reminds the speakers that is all they have to make their case in this American Idol like showcase (that makes him Ryan Seacrest). The secret word to “get off the stage” word – shoo. I’m sure the speakers felt threatened.


Zac Crain – Former elementary school janitor and current editor of D Magazine.

Grace Gilker – Sophomore at H’ockaday and a former speaker at TEDxSMUKids. As a side note she would personally like Tina Fey to come speak at her high school graduation.

Omar Jahwar–  A 2010 TEDxSMU speaker, has successfully mediated a truce between the Bloods and Crips.

With formal introductions made, the judges seated and the contestants lined up – a hush settles the theater as we all wait in anticipation to find out whose idea will reign supreme.

What People Reach for When Things Fall Apart

First to the mic is Brad Ford Smith. His platform takes an interesting view of what is left behind after makeshift or otherwise creative attempts to repair the broken items. The glue, tape, nails, Velcro, ribbon, floss that serves secondary purposes to extend the life of whatever necessity we see fit. Smith wants to take a closer look at it all and reveal what’s really holding it all together.

As an art conservator, when things break he’s the first person they seek out – after they’ve tried to fix it of course. His art exploits the tragedies of the “do it yourself” mentality.  The crowd responds well to a series of pictures and stories Smith tells about how he turns these crafty mistakes into art.

Outsource Your Brain

Outsourcing your brain? No, Christian Genko is not talking about what would probably be a very difficult transplant overseas. He’s advocating for a more intense focus on computer programming. Truthfully he’s probably being seen as a hero for computer engineers everywhere. Chris wants you to learn how to teach your computer what you’re thinking. Is this type of efficiency possible?

Genko, whether he knows it or not, has the audience slightly stumped.  Math was clearly not the class favorite. Nevertheless,  his approach to developing an artificial brain is thoroughly put together.

Done in less than 3 minutes? Anyone else having a brain freeze?

Unlocking the Creative Genius – Living the Dream Circuit

“This is what dreams are made of.” Sadly I remember that from a Hillary Duff song but I doubt that’s where Golbahar Dadyan got the inspiration to study dreams or as she calls it the Universal Language of the Mind. According to her our dreams produce symbols in our subconscious that we can interpret in a conscious state to unlock and discover our supernatural potential. This harmonious connection, otherwise known as Unity, is the key behind the geniuses of Helen Keller and Albert Einstein.

Are you intrigued yet? Well in 5 steps you could be well on your way to mastering life. There’s a Harry Potter reference in there somewhere.

Golbahar’s message is to, “sleep, dream and awaken to your creative potential. “

So if the root to creativity is more sleep, then she has my vote!

Follow My Heels

Of course the coach wants to get up and move around. As a coach for the USA track team, hopefully the audience can keep up with Jon-Eric Fountain’s talk. At the sound of Usain Bolt going 30 mph and working out, I could tell many were reminiscing about their now caput New Year’s resolution. There’s always next year…right?

Back on our feet we go, Fountain makes a point about sprinting and form. Developing efficiency and eventually increasing the individual’s ability speed.

His final Challenge: “Find the ways to be most efficient in your life and follow your heels.”

Seeing Through the Haze

Will Clarke brings us back to our college years with his views on hazing. Fond or not so fond memories of doing whatever to belong, “hazing” has long had a place in our society.  The question that Clarke wants to answer is:

“Why do we ask people to kill a part of themselves to become a part of something else?”

Is violence really a necessary act to become a man? Clarke wants to use his Ted Talk to ask people to see through the violent nature of transitioning between boy to man. Whether his idea to disrupt this age old tradition will work at TEDxSMU will be up to the audience and the judges to decide.

Wild Mustangs, Wildlife

The horses are here, the horses are here! Well not really but there is one on the stage in the form of a portrait. RJ Daum infected himself with the flu in order to prepare for his TEDxSMU. My first thought was, is he contagious because I definitely shook his hand earlier. I didn’t get my flu shot either…

The point? Daum wants to be able to establish the connection between Wild Mustangs and human DNA to hopefully solve the pandemic that he believes is coming. Honestly, he probably lost the audience when he said he had the flu but you have to give him points for the shock value.