Sarah Hodge

Proactive Reputation Management

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"If I tell my Facebook friends about your brands, it is because I like my friends – not because I like your brand.” – Mike Arauz, Undercurrent. That is the gist of what people are doing with your brand in online communities. So what are you doing about it? Why do people complain online? The … [Read more...]

Sarah Hodge

Do You Know Your Brand’s Reputation?

“Reputation management is one of the hottest topics in online marketing. Protect your reputation and brand online with the right strategies in SEO, PR, PPC and social media. Reputation management issues will be harder to manage as time goes on, so if you haven’t already had a problem in this … [Read more...]