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Mad Men (and Women) – Media Buying

Quality creative advertising – interactive and traditional – always starts with the media buy.

That philosophy has helped WrightIMC create award-winning – and more importantly, effective – interactive advertising campaigns for companies of all sizes and budgets.

By flipping the traditional order of the advertising process and establishing the media buy before work has begun on the creative, we allow our creative team to design banners, interstitials, commercials, and other advertising that looks great and really connects with the target audience.

By arming our creative staff with data about the demographic that will see the advertisement, we create work that consistently performs far better than similar campaigns created by other agencies.

Our media buyer has more than 15 years of experience buying advertising space online and in traditional formats – which makes us confident we can help you with all your media buying needs.