25 07, 2013

The Beauty of Simplicity in Design

When I first started designing, it was my goal to make the project I was working on appear as complex and intricate as possible. I’d spend hours adding layers to logos and experiment with complex gradients. I didn’t feel like my finished product was good until I’d found uses for half of the tools […]

2 07, 2013

How Do You Know When Your Website Is Done?

False! Fact: If you ever believe for a second that when you launch a website it’s done, and you never have to touch it again – you’re absolutely wrong.

More often than not, I’ve heard building a website is the equivalent of giving birth. Granted it doesn’t take nine months to produce (or not usually), […]

1 05, 2013

Anatomy of An Effective Website Design

As a designer and developer, there’s nothing more awesome than hearing someone tell you “my so-and-so college student can build my website for cheaper!” I know that this is a text medium, but the sarcasm should be obvious.

Truth be told, websites are easy to build. They become complicated when we actually want them to […]

12 02, 2013

5 Common Web Design Mistakes – And Better Options

Most people have a general sense of what does and doesn’t look good or what works and doesn’t work. People who are paid to design and build websites should have a really good idea of what will appeal to people. So, why do we continue to make some of the biggest design sins?

Modern websites […]

31 07, 2012

Class Aptent Taciti Soci Ad Litora

Quisque ligula ipsum, euismod a vulputate a, ultricies et elit. Class aptent taciti sociosqu ad litora torquent per conubia nostra, per inceptos himenaeos. Nulla nunc dui, tristique in semper vel, congue sed ligula. Nam dolor ligula, faucibus id sodales in, auctor fringilla libero. Pellentesque pellentesque tempor tellus eget hendrerit. Morbi id aliquam ligula. Aliquam […]

31 07, 2012

Proin Sodales Quam Nec Sollicit

Quisque ligula ipsum, euismod aturesit vulputate a, ultricies et elit. Class aptent taciti sociosqu ad litora torquent per conubia nostra, per inceptos himenaeos. Nulla nunc dui, tristique in semper vel, congue sed ligula. Nam dolor ligula, faucibus id sodales in, auctor fringilla libero. Pellentesque pellentesque tempor tellus eget hendrerit. Morbi id aliquam ligula. Aliquam […]

31 07, 2012

Nunc Tincidunt Elit Cursus

Quisque ligula ipsum, euismod a vulputate a, ultricies et elit. Class aptent taciti sociosqu ad litora torquent per conubia nostra, per inceptos himenaeos. Nulla nunc dui, tristique in semper vel, congue sed ligula. Nam dolor ligula, faucibus id sodales in, auctor fringilla libero. Pellentesque pellentesque tempor tellus eget hendrerit. Morbi id aliquam ligula. Aliquam […]

10 02, 2012

Pairing Aesthetics with Statistics for Powerful Results

This blog post is dedicated to every math and science teacher whose classes I never took seriously. I owe you all my sincerest apologies for not heeding your warnings when you told me, “You’ll use this someday!”

I was the kid in high school who doodled through math class, paying attention only enough to keep […]

2 02, 2012

The Power of Imagery in Building Your Brand

When it Comes to Branding, Images Just Work
Kids who haven’t learned to read know to expect a 4-piece chicken nugget dinner when they see a bright yellow “M” on a cherry red background. Anyone who’s ever seen a computer knows what it means when they see the silhouette of an apple with a single […]

28 09, 2011

The Kama Sutra of Web Design and Development

Design is thinking made visual. – Saul Bass
Saul Bass couldn’t have said it any better. We use design to make information more engaging because, let’s face it, reading isn’t always fun. Now that everyone’s attention span has declined (like the economy), it’s especially difficult to keep your readers interested and coming back for more.

On […]